Newmalayalam Steel IPO

NewMalayalam Steel Limited manufactures galvanised pipes, tubes, and sheets. The company has an electric resistance welding tube mill with an installed capacity of 3,500 MT in a manufacturing unit in Kerala, India. The company's clients are Jaihind Steel Private Limited, Aashico Ventures LLP, George Infra Private Limited and others. The products' reputation and quality have helped Newmalayalam Steel Limited establish brand equity in the products marketed under the brand name "Demac Steel". Incorporated in 2017, the company took over the entire M/s business. Demac Steel, along with its assets and liabilities, is on a going concern basis (the "Transfer"). Competitive Strengths: Widespread distribution network and presence across various retail channels. Diversified Product Basket. Brand recall and established track record. Existing client and supplier relationships. Quality Assurance and Quality Control of the products. Strategically located manufacturing facilities with modern infrastructure and integrated manufacturing facilities with a core focus on quality. Cost-efficient sourcing and locational advantage.

The company proposes to utilize the Net Proceeds from the offer towards funding the following objects IT / Technological Upgradation of existing manufacturing facility Expansion of the existing solar facility for power generation Funding of expenditure towards civil construction of new factory shed cum storage facility within the existing factory premises situated at Kerala. Advertising, Marketing and Brand Building Funding incremental working capital requirements of the Company Issue related expenses General Corporate purposes

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